New Products

Designed for athletes striving for peak performance, the AIRWAAV HIIT Performance Mouthpiece is a game-changing tool that can transform the way you...

The AIRWAAV ENDURANCE Performance Mouthpiece fits on your lower teeth to place your jaw and tongue in the optimal position. When you bite down, it ...

AIRWAAV RECOVERY is a lower fit mouthpiece designed to enhance the quality of sleep and assist in faster recovery. The AIRWAAV RECOVERY mouthpiece ...

The AIRWAAV x Mitchell Hooper Edition Performance Mouthpiece is a collaboration engineered for strength athletes looking for an extra edge in train...

ONE INNOVATIVE TECHNOLOGY. TWO PERFORMANCE-DRIVEN DESIGNS.  Introducing the AIRWAAV Hybrid Performance Pack – AIRWAAV HIIT and AIRWAAV Endurance Mo...

Hybrid performance training shoe Introducing the ultimate strength training shoe for powerlifters and strength sport athletes – the latest hybrid o...

Hybrid performance training shoe Introducing the ultimate strength training shoe for powerlifters and strength sport athletes – the latest hybrid o...

The Official Harness of the World's Strongest Man Contest Since 2002Road tested at the highest levels and now in its second decade as the official ...

The new old-school era Amp up your training with the Deep Dish Cast Iron Plates – where old-school meets your uncompromising training. Whether you'...

Premium Black Rubber Bumper Plates  All black everything – enjoy the classic, elegant design that blends effortlessly into your existing training e...

Fully Colour-Coded Premium Rubber Bumper Plates  Attention strength sports enthusiasts! Elevate your home gym with our Premium Rubber Bumper Plates...

Crumb Rubber Bumper Plates with colour coded accents Lifters calculate in colours, and these Premium Rubber Bumper Plates with bright-coloured dots...

Fleck Rubber Bumper Plates with colour coded highlights Lifters calculate in colours, and these Premium Rubber Bumper Plates with bright contrastin...

Rubber Bumper Plates with colour coded stripe Lifters calculate in colours, and these Premium Rubber Bumper Plates with a coloured stripe are a sma...

Why choose the Heavy-Duty Riot Yoke 2.0? Made for commercial use – tough, sturdy 3mm steel  Interchangeable uprights Use as a training station for...

TAKE YOUR YOKE TO NEW HEIGHTS With the 2.23m uprights for our Heavy-Duty Riot Yoke 2.0, even slightly taller athletes can train effectively. And th...

PACK & GO: THE TRAINING BACKPACK 2.0 HAS YOU COVERED Easily transport all of your gym essentials in an organised and accessible way with our Tr...

PACK & GO: THE TRAINING BACKPACK 2.0 HAS YOU COVERED Easily transport all of your gym essentials in an organised and accessible way with our Tr...

Need help choosing wrist wraps? Click here to view our buying guide Competition-Grade Wrist Wraps The sleek and professional gold design of our Med...

Tougher than tough: Log Drop Pads built for uncompromising training sessions Introducing our top-notch Strongman Log Drop Pads, designed to endure ...

Comes standard with a Steel Lever Buckle, which has a lifetime warranty Lift with confidence – for support and stability A high-quality lifting bel...

Comes standard with a Steel Lever Buckle, which has a lifetime warranty Lift with confidence – for support and stability A high-quality lifting bel...

Comes standard with a Steel Lever Buckle, which has a lifetime performance warranty Get maximum support and stability   Lift and train with total ...

Please note - for delivery to Ireland and Scottish Highlands/Islands a surcharge will apply at checkout due to the size of this item. REVAMPED WOR...